With mobile app deep-linking, users will be able to tap a link to either view content directly in your app, or download your app, depending on whether or not they have your app installed. → dev.twitter.com

Tweets that directly download games or point to specific features in them, then. Could initiate multiplayer games, show highscores or -shudder- in-app purchases.

Suddenly Twitter becomes about the most flexible and open game network around. Let’s not think about the volume of spam it’ll generate, eh.